Seeking to learn more, Freedom called PMSI. While the firms receptionist acknowledged that it runs the PR campaign for NIMH, attempts to obtain further information encountered sharp counter-questioning by the president of the firm, Linda Janower, via the receptionist. Janower, who declined to speak on the phone herself, sought to discover how Freedom had found out about her company and its campaign.
Through the receptionist, Janower made the unusual demand that the researcher send a resume and cover letter describing his reason for wanting to know about the campaign. These were sent to Janower, but still no response was received.
In a similar vein, NIMH spokesperson Constance Burr balked at answering questions about the PR campaign or about NIMH payments to PMSI.
When asked whether NIMH was permitted by law to spend taxpayer money allocated for research purposes to hire a PR firm to promote depression, Burr became flustered. She then read aloud portions of the NIMH mission statement a document which contains no mention of promotion or public relations.
The Selling of Depression continued...
   
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